Our Marketing Strategy.


8Z is one of the top agencies in Boulder County, and together, we will market your home throughout the local and national markets. Our efforts will put your home in front of thousands of buyers, establishing a STRONG internet presence. More than 90% of buyers start their process online, we will ensure that your home is showcased to look it’s best online and in person. Below we have outlined the marketing process from start to finish:

PRE LISTING PERIOD

  • Recommend any potential maintenance needed; coordinate contractors to prepare your home

  • Consult and recommend a professional to stage your home to optimize success during showings

  • Provide a professional photographer to capture high-quality images of your home to use within online and print marketing collateral

  • Create personal property website virtual tours for potential buyers

  • Provide Realtor marketing brochures to be left at the property

LISTING PERIOD

  • Create and submit online listing in both Boulder and Denver area MLS systems which automatically adds your listing to Zillow.com, Realtor.com, Trulia.com and many other listing search engines

  • Enhanced Realtor.com listing provides virtual tours, additional information and photos

  • Schedule and host an Open House the first weekend the house is on the market

  • Monitor and communicate competing properties price and status changes; adjust pricing as needed to remain competitive with market changes

  • Update and share website activity, showing feedback reports from all potential buyers with you

UNDER CONTRACT PERIOD

  • Ensure all potential buyers are pre-qualified

  • Negotiate the transaction including inspection objections with cooperating agent

  • Recommend and coordinate service professionals to resolve any needed inspection related repairs

  • Process transaction with Buyer’s Agent, Lender and Title Company

  • Confirm that all conditions of the sales contract are completed on time

  • Review and prepare closing documents and attend the closing